You supply your mailing list, and SuperPURL will append each contact in your list with Personalized URL strings (for example: https://mydomain.com/janedoe) and send it back to you.
*SuperPURL will provide the SSL Certificate for 1 custom domain in the annual program. Additional domain certificates can be purchased separately. See our technical documentation for more information on using custom domains.
Matching QR Code Images for each PURL string will be sent along with your appended mailing list if required. SuperPURL can also provide you with only the PURL strings if that is more suitable for your production process, just let us know what you need.
You let us know where you want your contacts to be taken when they enter their PURL or scan their QR Code, and we set that up for you. The SuperPURL platform briefly passes the contact through our servers to capture the event, then in the flash of moment sends them to their ultimate web destination.
You know who, when and how many times a contact used their PURL/QR Code. SuperPURL will provide you with detailed activity reports and dashboards, including tracking whether the contact entered in the PURL, or scanned their QR Code.
This lets you know in real time that a contact has used their PURL/QR Code. The standard lead alert is an email that is sent to the email address or addresses you designate.
Dashboards and reports can be customized to include the results of one campaign or many over any time span giving you deep insight into how campaign, mail piece or list is performing even in relation to each other.
Give your contacts a fully personalized experience. Contacts are taken to their own landing page which contains the information and offers that you want them to have 1:1. Design your own custom landing page, and SuperPURL will add it to your program and host it for you. Use your custom landing page to include a response form so you can gather more information from your contacts or show them special offers that are tailored to just them. Don’t have the resources to design your own landing page? The SuperPURL team can help. Let us know.
Works just like PURL/QR Codes except your message is delivered by email. Incorporate email into your marketing campaigns. Send emails to your contacts to let them know something special is coming in the mail, or give them advance access to their offers. Know more about what your contacts are doing from the emails you send, house your email marketing in the same platform you track your direct mail, and track the contacts’ activity just as you do with your SuperPURL Direct Mail!
SuperPURL can brand your marketing platform with your branding or for your clients. Basic branding is included in the Standard SuperPURL program, add custom features such as branded site urls, interface and dashboards.
Integrate with your CRM, to receive lead alerts or extract mailing lists. Capture information from external sources and more. Securely send and receive contact lists through SFTP. Let us know what your needs are, we have extensive integration capabilities.
Message your clients and or for lead alerts. Text messaging works just like your PURLS/QR Codes. Send text messages with PURL links to take your clients to see your offers, etc. Texting responses are tracked and identified so you know that a contact responded to your text, direct mail, email, etc.
Send pre-recorded messages to contacts, asking them to take action or updating them on offers, etc. A Ringless Voice Mail is a recorded message that is sent to your contact’s voicemail inbox on their mobile phone, without actually ringing the contact. They are notified that they have a new voicemail message and can listen to the message at their convenience.
